Search Marketing

The search engine marketing solution offered by Siteowners.com aims at using the popularity of major search engines to get you the best advertising results on the web

We suggest that you use the paid listings offered by search engines so you can be guaranteed to appear in the top results for the terms you are interested in. The most popular search engines and catalogs, that handle almost 90% of the searches on the web, accept paid listings. Lately, the same paid listings also appear in major sites apart from search engine result pages. With paid listings you pay a certain amount each time someone clicks on the listing to go to your site ("pay-per-click" or "cost per click"). You will define the cost for each click, but in general the higher the cost the higher the listing.

Plan:

At Siteowners.com we have a long-term experience in search engine listings and will do everything required for a successful and economically efficient advertising campaign:

• We will investigate into the keywords and search terms your potential visitors would use. We will use search databases to limit the advertising in the most targeted words as well as discover advertising opportunities.
  
  
• After discussion with a representative from your company, we will define the search engines to use, the countries to advertise and other components depending on your company's profile.
  
  
• We will create several categories and subcategories of advertisements with different slogans for the different countries
  
  
• We will compare the results of the different advertisements and work on improvements
  
  
• We will keep an eye on competition and change our bids. Bid is the amount you will pay every time a visitor comes to your site. The one with the biggest bid for a certain search has the highest ranking
  
  
• We will process your ROI statistics (which will also be forwarded to you) to continuously improve the results of your advertising.